
Taking the Lead
Winning Business Principles that Fuel Joe Gibbs Racing
The president of Joe Gibbs Racing―the winningest team in NASCAR history―shares the secrets of succeeding in business and in life. In NASCAR, as in life, the difference between winning and losing often comes down to being in the right place at the right time and making the most of every opportunity. Nobody understands that better than Dave Alpern. Dave started his career as an unpaid intern selling T-shirts for the newly formed Joe Gibbs Racing team. Nearly three decades later, he’s now the president of JGR, a multimillion-dollar elite, record-setting racing team with more than 500 employees. In Taking the Lead, Dave shares the wisdom he’s learned along the way: key principles that will equip you with what you need to rise to the top and succeed with integrity and purpose―whatever team you’re on.
- Opening Credits
- Foreword
- Prologue
- Principle 1: Deliver More Than You Cost | Chapter 1: The Power of Influence
- Chapter 2: Make Yourself Indispensable
- Chapter 3: Be a Fountain, Not a Drain
- Chapter 4: Be a Complement, Not a Clone
- Principle 2: Create a Winning Culture | Chapter 5: Honoring God First and Foremost
- Chapter 6: From Family Business to Factory
- Chapter 7: Fitting the Joe Mold
- Chapter 8: Buying In to a Culture of Yes
- Principle 3: Stay on Mission | Chapter 9: The Most Important Question
- Chapter 10: People Fulfill the Mission
- Chapter 11: A Mission-Critical Partner
- Chapter 12: The Last Plane Out of Vietnam
- Principle 4: Treat People as Souls, Not Transactions | Chapter 13: People Before Profits
- Chapter 14: Conflict, Hard Messages, and Crisis
- Chapter 15: Business Is Relationships
- Chapter 16: Traits of the Greats
- Principle 5: Win at Life | Chapter 17: Achieving that Elusive Work-Life Balance
- Chapter 18: Investing Most in Who Matters Most
- Chapter 19: Not the Same Ol’ J.D.
- Chapter 20: Carrying on J.D.’s Legacy
- Afterword
- Closing Credits